HANOVER

PEA 2024

breakdown

Each year, The Hanover Insurance Group, Inc. recognizes nominated employees with the President’s Excellence Awards. These awards honor their team’s outstanding contributions to the business and commitment to organizational values.

Approach

The event was hosted at the Hanover Theater in Worcester, Massachusetts, a space typically used for 2,300 audience members watching the main act on the historic stage. For this President’s Excellence Awards dinner, our team turned the dinner into the main act, with the attendees making their way through the theater onto the stage for the awards experience. The decor was inspired by Vincent van Gogh’s “The Starry Night”—colors, textures, and atmosphere was inspired by the famous painting and reinterpreted by our event designer for the big stage.

results

A truly unique dinner experience highlighting the important work of individuals within the organization, while fostering genuine discussions and gathering moments on the stage.

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